Researchers at Indiana University's School of Public and Environmental Affairs found that public opinion of oil and gas development could be improved if firms were "green certified," meaning that they pledged to adhere to stricter environmental standards than required. In its report "Change the Conversation: Redefining How Companies Engage Investors on Sustainability," nonprofit Ceres provides some guidance on how companies should best engage with their investors on the issue of sustainability. An assortment of sustainability initiatives shows how the oil and gas industry, leveraging its reach, diversity, and resources, is going well beyond just supplying energy to impact the world for the better. In September 2015, the United Nations adopted 17 Sustainable Development Goals, addressing the global challenges facing humanity, including poverty, inequality, health, education, energy, climate, the environment, and prosperity. Are you annoyed by all the wrong things passing for facts about oil and gas?